US Cellular has begun to offer a new slate of plans as a part of its customer-focused Belief Project, with the main service plan in the Primary Plus Plan. The Primary Plus Plan features 5GB of data, unlimited messaging and 450 voice minutes, free calls to other mobile phone numbers and free nights/weekends. The Primary Plus plan costs $69.99 per month plus applicable taxes and fees. The plan also lets new customers upgrade phones at the new customer price after just 15 months.
