According to Engadget Mobile, Cingular will not be offering business or Premier customers discounts on the iPhone. In a leaked announcement for business customers, it details how business customers can acquire the phone in a volume purchase, but not receive any discount or subsidy on the number of devices purchased as well as the unavailability of the device in any other channels except for Cingular retail stores/Apple Stores, Cingular.com, Direct Marketing/Direct Response, and Apple.com. This marks a marketing strategy to position to the device directly to the general consumer, as opposed to other similar devices that are
primarily targeted towards businesses and more advanced users through business/enterprise purchase sites.
In related news, Cingular has launched a web site for upcoming information on the iPhone release.
